Learn more about the 2014 products from Chrome Industries, Seven iDP protection, SDG and much more inside. Fat Bike’s were quite pervasive this year at Interbike and we captured a lot of the variety out there as well.
Chrome had a pretty impressive booth at Interbike this year. They had a healthly flow of people through their interesting booth where they were showing off a variety of products as well as offering beer, shoe making, and bag making on site.
Chrome Shoe Machine restored from the 40's
Some of their new offerings include a variety of bags, shoes, and clothing items.
Chrome BLCK CHRM - Black Label Series Bags
Waterproof demonstration area
Chrome messenger bag buckles lined the display walls
At Interbike Chrome also proudly supported the Urban Cycling Hall of fame. They had a T-Shirt printing setup at their booth as well making shirts for enthusiasts.
Hall of Fame
Chrome also released some new Merino clothing items including
Merino Cobra Pullover ($140) : Naturally heat-regulating and odor-resistant Chrome Merino wool pullover with the performance and utility you need on the bike.
Merino Pull Over
Merino Full Zip ($150) : Made with naturally heat-regulating and oder-resistant Chrome Merino wool. Performance and utility on the bike. Bike to bar looks you can wear all day.
Merino Full Zip
Merino Wool Cobra Hoodie ($160) : Chrome Merino™ urban cycling hoodie. Performance and utility you need on the bike, with the classic looks you can wear all day. Naturally heat-regulating and odor-resistant.
Continuing with the clothing theme, the DeHaro is a very nice wind breaker / rain hoodie that wraps up into itself in a pouch for easy storage.
Timbuk 2 makes some nice messenger bags. This year they made a massive one for their booth that was pretty cool.
Big Messenger Bag for Paul Bunyan
Seven iDP (Intelligent Design Protection)
Look out for these components in Spring 2014
When it comes to pads, things have only gotten better in recent years. 7iDP has thrown their hat in the ring for 2013 and have a variety of new options for riders. They’re aiming to deliver a high-end premium option for riders. lightweight, protective, and breathable.
BOA closure system used on the Tactic Range
As seen on the likes of Steve Peat, Mark Weir, Garett Buehler, and the Trek World Racing team this year, 7even has a variety of options to fullfill your body protection needs.
Seven Control Suit ($199.95) // S-M-L-XL
They have a variety of lines that cover gravity, enduro, and trail riding. The Tactic series is the top of the food chain for 7even. There is a Tactic Knee-Shin, Kneee, and Elbow option.
All three Tactic pads feature the Boa system (allows for snug fitment with the turn of the boa dial instead of the conventional velcro setup often used on pads. The boa dial is turned to increase the tension and releases tension by pulling up on the boa. If you think the Boa system is weak or can break easily, think again.
One of the main materials they’re using in the is called Curv. It’s ~1mm thick and it’s lightweight, made in Germany, and is similar to what is used on a skid-plate on rally cars. There are floating sockets for the knee and elbow to allow for movement to make it work while riding.
The knee-shin pads also smartly designed to be able to be removed as the removable strap that connects to the boa system allows for the pads to be removable or installed without removing your shoes.
If you look at the knee shin from the front you can see their X-Profile system that helps isolate the knee from the shin pad. Often with knee-shin pads this piece is made from one piece or joined together which can make it harder to pedal or stay in place. All pads are also designed to beat the CE / EN 1621 standards.
Tactic Knee Pad
Sizes are S, M, L, XL.
Tactic Knee-Shin – 219.95
Tactic Knee – 169.95
Tactic Elbow – 139.95
Moving into the Control range of products, this is a more economical setup that doesn’t utilize the BOA closure system.
Seven Contorl Knee
Control Velcro system
It share similar design cues from the Tactic range but in a more economical package.
The velcro secures from both sides and is hemmed in the middle to improve fittment and security.
The Covert Series is one that will be of interest to a variety of people. The pad configuration can be modified to suit the application (plastic shell, middle layer of foam, base layer of foam).
Pre-production Seven Covert - Modular Pad Options
Pre-production Covert pad fully assembled
This gives Enduro riders a way to slim the pads on the way uphill or customize the level of protection for the terrain. The Transition body vest below also takes a similar modular approach to tailor suit the protection.
They also have a variety of other items like the modular Flex Series shorts and their modular Transition Base suits.