Many mountain bike athletes start their careers early, honing skills well before the first signs of adolescence. Then there’s Jackson Goldstone. The Squamish, B.C. youth shot to stardom in 2010 when a homemade video of him riding, jumping, dropping, and … Continue reading →

New Shimano ME7, ME5, and GR5 gravity models feature new rubber compounds for improved grip while the entry-level XC models deliver a new level of premium performance in the value category thanks to trickle down S-PHYRE technology and style. Continue reading →

As part of the Make Your Mark video series, Shimano has a new one featuring some fun loving kids shredding.

Today Shimano has some exciting news for those of you waiting for the DEORE nameplate to get upgraded to 12 speed. Details inside from Shimano.

Conserving energy is a big part of Enduro racing and many pro riders turn to walking sections for just this reason. Shimano athletes have been running a short cage XTR derailleur paired with a 12 speed 10-45t cassette for this … Continue reading →

Building and maintaining trails are vital for riders to continue enjoying the sport of mountain biking. Shimano has teamed up with IMBA to offer funds for projects throughout the year. If your trail systems have a need, be sure to … Continue reading →

Vaea Verbeeck has been working hard at the professional level. Check out the short Shimano video talking about her passion to be a top athlete.

Chris King sent over news that they have Shimano Mirco Spline hubs and conversion kits available for ordering now. Details inside.

Park Tool’s new U.S.A made DSD-2 and DSD-4 are designed for derailleurs. What’s so special? Shimano use JIS screws that are not the same as phillips screws so these fit much better.

Shimano has launched a new 12-Speed Deore XT groupset – M8100. Available June 14th, 2019. Check out the details inside from Shimano.

Spring program incentivizes consumers to go green and get new gear in time for Earth Day TORONTO (March 10, 2019) – In a move to reduce waste and reward participating bicycle riders, Shimano today launched the first-ever cycling shoe recycling … Continue reading →

Shimano Shimano showed up with an entire wall of new shoes and apparel this year.   Their top level $400 S-Phyre has been beefed up in the durability department while maintaining its true XC race pedigree. It’s really cool to … Continue reading →

Today Shimano announces some new products for the MTB segment. Expanded XT wheelset options (boost), SLX 11-46t cassette, and more. Details inside from Shimano.

Shimano has released some details on their premium shoes for road and mountain today called S-PHYTRE.  Learn more about the new S-PHYRE XC9 and S-PHYRE RC9 inside from Shimano.

Today Shimano has released details on their new PRO dropper seatpost called the Koryak. It offers 120mm of infinite adjustment and is available in 30.9/31.6 sizes. It features internal cable routing and has multiple levers for various placement. Details inside from Shimano.

Shimano chose a formidable location at the Tech Museum of Innovation to showcase their latest electronic mountain bike gruppo, XT M8050 Di2, to the mountain bike media. Learn more about it inside and see some detailed pictures of the new … Continue reading →

Today Shimano has announced a number of updates to their lineup including an 11-46t cassette, updated 1×11 DCE profiled chainring for better retention, and a quick link chain link for their 11 speed drivetrains.

Today Shimano has announced a limited edition trail shoe as well as matching XTR pedals to celebrate 25 years of SPD technology.  Details inside from Shimano.

Today Shimano announced some new Gravity shoes in their lineup. You may have seen the Atherton’s using some of these already in the World Cup races.  Details inside from Shimano.

Viewing components on a bike is often much more pleasing than just viewing a product shot. Check out the new Deore XT M8000 components installed on some bikes at Sea Otter inside.

Shimano has released details on their new XT M8000 components.  They’ve trickled down a lot of XTR technology into these new XT components.  Read more about it inside.

For 2015 Shimano will have their electronic shifting XTR M9050 components available. We got to check them out at Interbike this year and things are looking good.

Today Shimano showed us some new shoes aimed at Enduro riders but these new shoes should appeal to anyone not racing an XC bike. Learn all about the M200 ($180USD), M163 ($150USD), and M089 ($120) inside.

Shimano has a new Enduro RacePack they’ve developed to help tote important gear and hydration when you’re on a long ride/race. Details inside.

Shimano makes some great shoes for cyclists and they’ve sent over some details of some new Enduro/Trail focused shoes they’ve developed.  SH-M200, SH-M163, and SH-M089.

Shimano has been hard at work creating the new M9050 XTR components and it might come as a surprise to some that Shimano is introducing their electronic Di2 technology after just releasing details on the new XTR mechanical M9000 components … Continue reading →

Check inside for an update on RideSFO , Tepui Tents, Shimano XTR M9000 11speed carbon fiber cassette, Eligo’s electrolyte hydration adapter, and the new Santa Cruz Nomad in 27.5″ trim.

Last night Shimano held their official launch of the new M9000 XTR components. Available in a trail or race trim they’ve done a lot of work refining the iconic XTR brand. Pricing is still TBD.

Shimano sent over some details on their 2014 Shimano Open House and Moto Athlete Road Ride recap that they hosted in late January. You can check out a quick video recap and see some of their new business center inside. … Continue reading →

Today Shimano introduces a compact multisport camera, the CM-1000. With integration with the D-Fly system, this camera has some unique connectivity options that aren’t available in current offerings.   The ANT/ANT+ data allows cyclists to monitor videos and use the … Continue reading →