Sam Blenkinsop and Jill Kintner, 2018’s King and Queen, take event wins and early lead in 2020’s royal battle as they win the 2020 Rotorua Air DH. Details inside.

Sam Blenksop had a stellar ride on board his Norco Aurum HSP at the first 2018 World Cup in Losinj, Croatia. Deity has released a new video featuring Sam’s Deity equipped bike that is well worth a watch or two … Continue reading →

Joe Smith and Henry Fitzgerald join Sam Blenkinsop for the 2017 Norco Factory Racing Team.

Brook MacDonald and Sam Blenkinsop shred some gorgeous New Zealand terrain in the latest Red Bull video inside.

Last week Norco teased us with a trailer of their 2015 team. They’ve released their full team now and you can watch their promo video inside. The all-new World Cup downhill race team in partnership with Todd Schumlick/PerformX: Norco Factory … Continue reading →

The Lapierre Gravity Republic team had a successfully 2014 season. Creative Concepts has created a documentary called, A Life Worth Winning, that touches on some of their trials and tribulations of the 2014 season. Watch episodes 1-3 inside.

Creative Concept has been releasing weekly episodes of the Lapierre Gravity Republic Team and this week was the final episode. Check out the full video inside.