The Big Gear Show announces key brand and retailer attendance across the outdoor, bike, and paddle
PARK CITY, UT (5/14/21) – The Big Gear Showhas become the go-to outdoor industry event for summer 2021 as it heads into the final push toward its inaugural invite-only edition, held August 3-5 in Park City, Utah. Some of the most recognizable brands in the camping, climbing, cycling, and paddlesports industries – including Black Diamond, Camelbak, Diamondback, Giro, Johnson Outdoors, La Sportiva, Liberty Mountain, Osprey, Petzl, Pinarello, Tahoe Outdoors, and Yakima – have signed on to exhibit at the show, reconnect with their key dealers, and do both outdoors.
“We are thrilled with how the industry is responding to our event,” said Sutton Bacon, co-founder of The Big Gear Show. “Our goal is to deliver an affordable retailer-centric experience with the right format, at the right time, and in the right place. We are overwhelmed by the support of our exhibitors. As the first national outdoor industry event to stage since COVID began, I know that our retailers will be fired up to see so many of their important brand partners face-to-face.”
In the cycling category, this intention resonated with many committed brands including Camelbak, Diamondback, Giro, Pinarello, POC Sports, Stan’s NoTubes, Tern Bicycles, Troy Lee Designs, Wahoo Fitness, and Yakima.
“We are so excited to be a part of the upcoming Big Gear Show,” said Bill Thomas, of Fat Chance Bikes. “Lance Camisasca and Fat Chance have worked together on various and sundry projects over the years, and it’s always been a great return on investment, and invaluable general stoke for our brand. We look forward to a new and improved exhibition format in a great venue and outside, where our bikes belong!”
Retail enthusiasm is illustrated by the variety of shops already registered; from specialty stalwarts like Appomattox, Bill Jackson’s, Sunlight Sports, and The Trail Head, to regional and mass merchants like Scheels and Moosejaw, to e-commerce retailers like Backcountry.com and Outdoorplay, and leading independent bike shops including Global Bikes, Landry’s, Motion Makers, and Wheel & Sprocket. The Big Gear Show is endorsed by the National Bicycle Dealers Association, People for Bikes, and Grassroots Outdoor Alliance.
From the camping and climbing brand side, retailers will have a chance to meet with and try new products from Black Diamond, Camp Chef, Eureka, Goal Zero, Jetboil, Kleen Kanteen, La Sportiva, Liberty Mountain, Miir, Osprey, Petzl, Princeton Tec, SOG Specialty Knives & Tools, Scarpa, Sterling Rope, and many more.
The Big Gear Show is meant to fit into a modern marketing plan and budget—in a manner that directly supports retailers—and as illustrated—fits seamlessly with the brands mentioned here.
In paddlesports, The Big Gear Show will welcome brands including AIRE, Astral, AquaGlide, EddylineKayaks, Esquif Canoe, Johnson Outdoors / Ocean Kayak, and Old Town Canoe, Oru Kayak, Seattle Sports, Suspenz, Tahe Outdoors / SIC, Wenonah Canoe / Current Designs, and many more.
for more information or for an application to this invite-only event.
About The Big Gear Show The Big Gear Show is America’s first open-air trade show in Park City, UT, created solely to meet the needs of outdoor shops and gear builders. The event is a demo and buying experience built for outdoor, bike, paddling, and climbing buyers and makers. The show will feature a curated group of 500 hand-selected retailers and 250 brands across the outdoor and cycling industries. The demo is fully integrated into the event, so buyers get to paddle, ride bikes, and test gear throughout the event. There is simply no better place to discover new brands and products.